How do you decide what Pinterest strategy to use? Over the summer, we got a little risky with some of the different theories around Pinterest marketing. Did we really believe our own advice that we give to others or did we need to put it to the test and prove ourselves wrong? We ran three…
Pinterest ads can be hard to master on your own. They’re even harder when you’re making mistakes over and over. The great news is we’re here to break down some common mistakes we see with Pinterest ads, give you some simple fixes and share best practices, and get you pointed in the right direction. Erin,…
As the landscape for ads has changed drastically in the online world, business owners are wondering where to put their ad dollars next, especially with iOS updates and increasing costs. Pinterest is a good choice, but people are confused about how Pinterest fits into their overall marketing plan. They want to know how Pinterest ads…
Have you found yourself asking the question “Is Pinterest still relevant for my business?” You’re not alone. Let’s go there. There’s no doubt that Pinterest has changed. Marketers see it and so do pinners. Let’s walk through a little bit of history on Pinterest and talk about what’s working right now as the platform iterates…
Today we’re going to be talking about seven strategic elements that are vital for marketing on Pinterest right now (end of 2021). Although every strategy is unique to each individual business, There are seven elements that must be incorporated into a successful Pinterest marketing strategy. Strategy is such a buzz word on Pinterest. People drop…
Being an author in a heavily digital age can be a challenge when it comes to marketing a book. In this episode we are diving into the world of self-publishing and talking with Jason Logsdon of Amazing Food Made Easy about how to promote your book using effective marketing strategies. Even if the thought of…
UPDATE 2024: There have been a lot of changes since this episode was released – to Pin format, Idea Pins, product tagging, and more. This YouTube video, also embedded below, has the most up-to-date information you need (as of June 2023)! Please accept marketing cookies to view the YouTube video. Today we’re talking about product…
Pinterest idea pins – they’re here to stay. Join us today as we make the case for getting on board! Idea pins are time-consuming. So are they worth all the effort? Today we’ll update you on the idea pin feature and talk about why you should be including them in your winning strategy. We know…
Today we’re talking about the most recent Pinterest iOS app update as well as the newest Pinterest iOS widget — Interests. The latest features and updates were launched back in February 2021 but we’ve learned a lot about both since then. We’ll discuss how these new features are being used and how you can take…
Feeling stuck, overwhelmed, fatigued by constant social media content creation? The answer is repurposing social media content! If you have been in the online marketing world for more than a week, you’ve heard how important new content is for every channel…especially Pinterest. With a business to run and content to create, we could all use…
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