Update – June 2020
The How to Master Tailwind Course (referenced at the end of this post) is closed. Go here to see all of our current products.
For the last year I’ve been consulting with business owners in all stages of Pinterest marketing — newbie, advanced, and totally confused. We start out discussing where they have been, where they are going, evaluating their boards and how to develop a streamlined strategy that not only boosts their page views but doesn’t require them to spend hours in front of the computer.
When we get to the strategy part most people ask these questions:
- How do I create a workflow for scheduling pins?
- Doesn’t scheduling hurt your Pinterest performance?
- There are so many scheduling tools out there, how do I determine which one is best?
- I’ve heard of Tailwind but it sounds confusing, do you have a tutorial? Does it have looping?
My Facebook group was also asking these questions. No scheduling program is perfect but bloggers and business owners needed a solution that not only helped them to save time but they could learn easily and implement into their weekly workflow without spending more time than necessary.
As a business owner who manages Pinterest accounts for a living and manages a team of people who do the same, I know a bit about how to be productive with scheduling while boosting page views for my clients. Just over a year ago, Tailwind, a Pinterest analytics company, released a scheduling tool. I signed up for the free trial, was won over, paid for the program and ditched my other scheduling programs (I do still use Ahalogy). I’ve never looked back.
Why Use Tailwind?
I’m a big fan of analytics. I want to know what does and doesn’t work. Since Tailwind started out as an analytics company, they understood the importance of data to create a strategy that would move the needle forward.
Add in the Smart Scheduling and pinning becomes exponentially easier not having to select a time for each and every pin. Just fill-up the queue and you’re scheduled out for a few days.
Building on these basic foundations, Tailwind has added quality pinning features like Content Discovery, a mobile app, board lists, batch pinning and Tribes! Tribes is the program I had been searching for all along. It not only meets several needs for my team but leaves Facebook Pin Groups in the dust.
Their customer support kicks booty! Seriously, everyone on their team is beyond helpful and will even take a look at your analytics if you have a problem.
It’s an approved API Marketing Partner with Pinterest. Boom! No worries of Pinterest shutting your scheduling program down because they are in violation of Pinterest TOS. Tailwind is compliant with Pinterest.
Does it Really Work?
When a new client on-boards with Simple Pin there are two scheduling tools we will use — Tailwind and Ahalogy. Most don’t have Ahalogy so that leaves us using Tailwind, which we LOVE. At that point, we turn off most or all of any other scheduling tools the client has been using. Here’s just one example of what happens when we turn off other programs and switch to using only Tailwind:
The above account doubled Pinterest page views in just two days and stayed above 7,500 PV’s consistently. Need more proof? Here’s another example:
We started using Tailwind over another scheduling provider. Although the results weren’t instantaneous, they jumped to over 50,000 Pinterest page views within two weeks and the upward trend continued.
Use Tailwind to Schedule Pins
I believe Tailwind is one of the best scheduling tools on the market. I’ve taught twenty team members how to use Tailwind effectively to drive traffic for our clients. It’s time for me and my team to teach YOU!
How to Master Tailwind answers the most commonly asked questions about Tailwind and how to use their tools to schedule pins for effective Pinterest marketing. The goal is to be efficient with your Pinterest scheduling so you can spend less time on Pinterest and more time creating content, products or tools your audience needs.
What’s Inside How to Master Tailwind
You will learn:
- How to schedule 30 targeted pins in less than 30 minutes using board lists, interval scheduling and batch pinning.
- How to create a productive workflow so you’re spending less time pinning and more time on your business
- How to vary your pinning to keep your content fresh and highly searchable
- How to work all of Tailwind’s features to increase your Pinterest reach.
- We’ll share our time-saving bonus tip on how to use Tailwind Mobile so you can stay on top of your Pinterest account when you’re not in front of your computer.
- Plus a bonus video on Tribes! We LOVE Tribes.