Facebook and Pinterest are worlds apart when it comes to marketing your business. Hear the story of how a Facebook ads strategist is making the transition from Facebook marketing to Pinterest marketing. Today I am talking to Amanda Bond, who is a Facebook ads strategist. We met a couple of months ago when we were working on a promoted pin campaign for Ruth Soukup, who I just had on the podcast back earlier this year when we discussed changing your blogging mindset.  Amanda’s mind was blown Continue reading

On today’s episode, I am doing a deep dive on Pinterest marketing for personal finance bloggers with Tai from His and Her Money. Tai and her husband, Talaat needed a Pinterest "reboot" for their business. You’ll hear their story of how they began to market on Pinterest a little over three years ago and then stalled out. You’ll also hear how it’s been difficult for them to pick up the Pinterest baton again. The thing that’s so great about Tai and Talaat is that their content is both vast and Continue reading

When it comes to social media marketing, video is where it's at. Learn all about creating a Pinterest video strategy as part of your overall marketing strategy in today's podcast! A lot of you in my Facebook group have been asking how you can stay up to date on the most recent Pinterest news and changes. The best way to do that is to sign up for my weekly newsletter - it comes out every Wednesday and is jam-packed with resources - relevant articles, reviews of webinars, anything new that Continue reading

Today’s episode is all about using Pinterest to sell physical products. We’ve talked about this topic before on the podcast, so I knew that I wanted this episode to be more of a client story. Kirsten of Julep Tile is one of our clients here at SPM. We’ve been working with her for about a year now. I wanted her to share her story from the very beginning with all of you. Before we get started, make sure you downloaded the Ultimate Pinterest Planner and join our Facebook group. Kate’s Continue reading

Today we’re going to be covering everything you need to know about how to use Tailwind Tribes in 2019. We get questions about this topic in our Facebook group all the time. So I’m so excited to talks about the Tribes feature with Alisa Meredith. Alisa works at Tailwind, and also helps online entrepreneurs with Pinterest, blogging, content strategy and creation at Alisameredith.com. Kate’s Productivity Tip Before we dive into that topic, I’m excited to share another productivity tip with you. Continue reading

One pin can change your business! I can't wait to share this powerful Pinterest marketing story with you today! I am so excited to introduce you to my guest and fellow Pinterest marketer, Cara Chace. We met up for lunch recently and her story was so powerful that I knew I had to share it with all of you. The great part about this story is that it’s not a get rich quick type of story. You can put her strategies into action and achieve similar results, depending on the goals of your Continue reading

Today we're going to address the question:  What do I do when I experience a Pinterest traffic drop? Our Facebook group is full of questions about Pinterest marketing and why it isn’t working. I decided to interview one of my team members, Shannon, and have her share all kinds of tips on how she digs into our clients’ accounts and what she does when clients experience a Pinterest traffic drop. Kate’s Productivity Tip of the Week Before we dig into today's topic, I want to first share Continue reading

Today we’re going to discuss why you should automate your Pinterest marketing. Everyone wants to be more efficient with their Pinterest marketing so that they have more time for content creation. I brought on Amanda, my former assistant here at SPM, who created the How To Master Tailwind course and another new course we will talk about a little later. Amanda is a lifestyle blogger, who mainly focuses on DIY home decor. She grows her site, A Crafted Passion, while staying at home with her two Continue reading

Before we dive into today’s episode on how to market a product on Pinterest, I want to share a fun productivity tip. This is something I incorporated into my life a little over a year ago that has helped me to get more done in less time with no distractions. It’s the Kill News Feed on Facebook extension on Google Chrome. This extension deletes your news feed so that you don’t get caught up scrolling. You can go straight to your groups and see what’s happening there. I also grab my phone and Continue reading