Are your Pinterest marketing efforts tanking? Follow these tried and true solutions when your Pinterest marketing is not working to get things back on track! Recently, I polled my free Facebook group and asked for suggestions for my podcast editorial calendar. I create my calendar every six months and don’t like to get too ahead of myself, especially since we’re dealing with a social media platform that can change at any moment. I want to always cover solid tips that stand the test of time. Continue reading

  Today we are going to be talking about something that is really important, especially for those of you just starting out in Pinterest marketing. I’ve seen lots of conversation about manual pinning vs. scheduled pinning. I asked my friend Tracie from Penny Pinchin Mom to share her experience and the system that works for her. Tracie has been blogging for nine years, starting long before the days of Pinterest. She’s made a lot of mistakes along the way, which led her to want to be Continue reading

Today we are tackling a topic that I get asked about all the time: Pinterest group boards. I have Louise Myers of Visual Social Media with me today. I’m excited to have her here because she is so knowledgeable about this topic. Louise comes from a graphic design background and has been doing freelance graphic design for decades. Currently, she authors a blog that helps people make their own designs, since visual marketing is so incredibly important in this social media and content marketing Continue reading

We're approaching the end of March, and you know what that means. It's time to talk about April Pinterest trends. April is just around the corner and we want to help you maximize your pinning based on what people will be searching for during April.  Getting Into the Smart Feed As most of you probably know, Pinterest operates using a smart feed. The whole goal of switching from the chronological feed to the smart feed was to create a custom curated feed for each individual, based on Continue reading

Today, we’re doing an Ask Kate episode! I'm answering all of your Pinterest marketing questions. I asked my Facebook group to send me all the questions they might have about Pinterest. We'll be addressing those today (click here to join the Facebook group, it’s totally free!). I’ve brought along my friend, Angela Davis from Frugal Living NW to help me with the questions and also provide some humor. So let’s dig right in.   What’s Driving You Nuts Right Now? To start off Continue reading

Today we are going to be diving into how to create a Pinterest marketing funnel. If you don’t understand the jargon, that’s okay. I’m going to break it down for you into how to create a Pinterest marketing plan to get more clicks, subscribers, and sales. This is a talk I gave at Social Media Marketing World last week and it was super fun to be able to teach and also to learn more about the current trends in our industries. How to Create a Pinterest Marketing Funnel Creating Your Plan So Continue reading

Today we are going to be talking all about working with brands and Pinterest. I get a lot of questions about whether more followers are needed to get brands to recognize you, if sponsored content is best, what all of it looks like, etc… How do you appeal to both your brand and your target audience? Is it even possible? Well, I decided to bring Jenny Melrose in today to talk about sponsored content with me.    This post contains affiliate links, which means if you make a purchase Continue reading

This year already seems to be flying by! It’s already time to dig into March Pinterest trends! This post contains affiliate links, which means if you make a purchase through these links, I may receive a small commission at no extra cost to you. Click here to read my full disclosure policy. The Ultimate Pinterest Planner All of my “predictions” are in conjunction with Tailwind, which I’ve talked about a million times before. I’ve been using Tailwind for about three years and it really Continue reading

Today I have my friend, Kelly Snyder, here with me to talk about Pinterest KPIs. Kelly was on the podcast way back on Episode 4, where we talked about how to know and understand your Pinterest audience. Kelly has been blogging since 2009 (she calls herself a “blogging dinosaur”) at Redefined Mom. About three years ago, she created the online course Adore Your Wardrobe -- which dissects the math and science behind how we should dress our bodies. Kelly and I are both very passionate about how Continue reading