It’s been almost eight years since the birth of Simple Pin Media and so much has happened in that time. I've learned a ton about Pinterest, growing an agency, working with a team, and what leadership looks like. I’ve Continue reading
#235 – Spring Trends on Pinterest: Keywords You Should Be Using Now
Which keywords should you be targeting this season? The ones that capture the hottest spring trends on Pinterest of course! Keywords are an important part of your overall strategy on Pinterest. They can be used Continue reading
#234 – What Do The Most Popular Pins on Pinterest Have in Common?
Today's podcast takeaway is this -- the most popular pins on Pinterest tell a story. That's why people interact with them. When we dig deep and ask ourselves how we're going to market our business to get the Continue reading
#233 – How Pinterest’s Goals for 2021 Should Influence Your Marketing Strategy
Today we're delivering a full recap of the Q4 earnings report that Pinterest delivered to investors. There is some fantastic information regarding Pinterest's goals and priorities for 2021, including where they Continue reading
#232 – Why We LOVE Canva Pro for Creating Pinterest Images
Designing with Canva is the topic of today’s episode of the Simple Pin Podcast. When it comes to design, I get slightly anxious at the thought of designing a pin (maybe even a little sweaty)! I’m convinced from the Continue reading
#231 – Pinterest Audience Differences Across Countries: U.S. vs. Canada
When it comes to marketing on Pinterest, one of the biggest challenges is knowing how to get your content in front of the right people, no matter where they live. As Pinterest continues to expand, many businesses are Continue reading
#230 – How to Use Pinterest Marketing to Target a U.S. Audience from Abroad
All this month we are talking about Pinterest beyond the U.S. borders and the ways to market as an international business or to an international market. Marketing on Pinterest is global, but before you start targeting Continue reading
#229 – Pinterest Marketing Beyond the States: An International Perspective
Pinterest has experienced tremendous growth in 2020, nearly doubling its users! One of the fastest-growing demographics is international users. As a US-based company, it is important not to have tunnel vision Continue reading
#228 – How the Jumprope App Can Level Up Your Pin Creation Process
In this week’s episode, we are diving into the best way to easily create video and story pins. Specifically, we'll be talking about the Jumprope app, an awesome tool that can help you easily create these types of Continue reading
#227 – Types of Pinterest Ads: Consideration vs. Conversion Campaigns
When it’s time for you to consider running an ad campaign for your business, how do you know which direction to take? Pinterest currently offers two different types of Pinterest ads. Choosing the right type of campaign Continue reading
#226 – Tracking Pinterest Everything with Google Data Studio
Learn about Google Data Studio and how you can utilize this free tool to track Pinterest EVERYTHING! We talk a lot about using analytics to find your perfect person on Pinterest. Analytics hold the key to achieving Continue reading
#225 – Pinterest Stock: What You Need to Know as a Pinterest Marketer
We are wading into Pinterest business waters today, talking about Pinterest stock with Maria Gallagher from The Motley Fool’s podcast Market Foolery. We haven’t talked about this aspect of Pinterest before. Since going Continue reading
#224 – Business Budgeting Tips: How to Budget Following a Crazy Year
Today’s episode is a bit of a detour from the usual. As we start the year 2021, I want to provide you with some help, including working from home and business budgeting tips. My very own bookkeeper, Iyanna from Lovely Continue reading
#223 – Working from Home with Kids: How to Thrive (not Just Survive!)
So many of us have had to adjust to working from home with kids in the house over the past year. Let's put Pinterest aside this week, and talk about how to make this new normal work! The Simple Pin podcast is 99% Continue reading
#222 – Winter Pinterest Trends: Keywords You Should Be Targeting
Winter Pinterest trends is the topic of today's discussion - using trends data to choose the right winter keywords. Let's dig in! When it comes to Pinterest marketing, one of the most important things you can do is to Continue reading
#221 – Pinterest Marketing for Interior Designers: How to Build Awareness
We're starting off the new year by drilling down into a super fun niche -- Pinterest marketing for interior designers! As we begin a brand new year of Pinterest marketing tips, I am excited to bring you an episode that Continue reading
#220 – 2020 Pinterest Marketing Recap: Year in Review
Ready for my 2020 Pinterest marketing recap? 2020 has been a year. I don’t think it’s an exaggeration to say that we have all been caught off-guard again and again this year. And Pinterest is no exception; the Continue reading
#219 -Introducing the Pinterest Keyword Planning Guide
We're so excited to launch the 2021 Pinterest Keyword Planning Guide -- our new free gift to you! If you’ve been around these parts for a while now, you know that every year we give our Simple Pin audience a special Continue reading
#218 – How to Create a User-Friendly Website for Pinterest Visitors
Making sure that you have a user-friendly website that is optimized for Pinterest users can seem so scary and overwhelming. But it’s so important! In 2020, the number of Pinterest users topped 400 million. Every day, Continue reading
#217 – What to Expect from Your First Promoted Pin Campaign on Pinterest
If you’ve been doing Pinterest marketing for a bit and you’re ready to stick your toe into the Pinterest ads water, you’ll want to listen to today’s episode. Erin and Elysha (Simple Pin’s promoted pins team) are going to Continue reading
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