We've tackled Pinterest marketing myths in previous podcasts but it's been a while. Let's bust some of the myths that have surfaced (or continued to persist) in 2021. We hear rumors, theories, and Continue reading
#244 – Keywords for Summer: Summer Keywords to Target on Pinterest
Which keywords should you be targeting this season? The ones that capture the hottest summer trends on Pinterest of course! As we head into summer there is a definite shift in what people are searching on Pinterest. Continue reading
#243 – Fashion on Pinterest: Pinterest Marketing in the Fashion Industry
Fashion on Pinterest is like butter on bread. It's one of the core niches that the platform is known for. In fact, Pinterest is often the first place people come to discover their new look. For these reasons, having a Continue reading
#242 – How to Use Pinterest in Unique Ways for Your Business
We talk a lot about how to use Pinterest for your business through pinning strategy, best practices, and various pin styles, but have you considered some of the non-traditional uses for Pinterest in your business? As Continue reading
#241 – How to Inspire Pinners On Their Food Journey: Six Sisters Stuff
Food Content Creators -- you are in for a TREAT! Learn how the six sisters behind Six Sisters Stuff inspire their readers and meet them where they are on their food journey. When I started Simple Pin Media, I was so Continue reading
#240 – How One TpT Product Seller Successfully Pivoted During the Pandemic
Are you a TpT product seller? Get ready to be inspired today! It's no surprise to anyone that it’s been a really rough year for those in education. Teachers have had to change the way they teach overnight. Our TpT Continue reading
#239 – How to Pivot in Business & Stay Relevant During Challenging Times
It's crucial to know how to pivot in business during challenging times. Unexpected situations can really throw any of us for a loop, especially when they affect the very heart of your business and require major changes Continue reading
#238 – Our New Pinterest Framework: Inspire – Inform – Decide
For a long time now I’ve been struggling to come up with a Pinterest framework that tells us how we learn about our audience. How do we discover where they are in their buyer’s journey or what led them to your site or Continue reading
#237 – Laurelbox: A Business Success Story
We’re thinking out of the box today. More specifically, the Laurelbox. When we focus on the inner workings of our business 24/7, we can get so caught up in the day-to-day, the data, strategy, and planning that we forget Continue reading
#236 – Simple Pin Story 2021 Update: Lessons Learned Over Eight Years
It’s been almost eight years since the birth of Simple Pin Media and so much has happened in that time. I've learned a ton about Pinterest, growing an agency, working with a team, and what leadership looks like. I’ve Continue reading
#235 – Spring Trends on Pinterest: Keywords You Should Be Using Now
Which keywords should you be targeting this season? The ones that capture the hottest spring trends on Pinterest of course! Keywords are an important part of your overall strategy on Pinterest. They can be used Continue reading
#234 – What Do The Most Popular Pins on Pinterest Have in Common?
Today's podcast takeaway is this -- the most popular pins on Pinterest tell a story. That's why people interact with them. When we dig deep and ask ourselves how we're going to market our business to get the Continue reading
#233 – How Pinterest’s Goals for 2021 Should Influence Your Marketing Strategy
Today we're delivering a full recap of the Q4 earnings report that Pinterest delivered to investors. There is some fantastic information regarding Pinterest's goals and priorities for 2021, including where they Continue reading
#232 – Why We LOVE Canva Pro for Creating Pinterest Images
Designing with Canva is the topic of today’s episode of the Simple Pin Podcast. When it comes to design, I get slightly anxious at the thought of designing a pin (maybe even a little sweaty)! I’m convinced from the Continue reading
#231 – Pinterest Audience Differences Across Countries: U.S. vs. Canada
When it comes to marketing on Pinterest, one of the biggest challenges is knowing how to get your content in front of the right people, no matter where they live. As Pinterest continues to expand, many businesses are Continue reading
#230 – How to Use Pinterest Marketing to Target a U.S. Audience from Abroad
All this month we are talking about Pinterest beyond the U.S. borders and the ways to market as an international business or to an international market. Marketing on Pinterest is global, but before you start targeting Continue reading
#229 – Pinterest Marketing Beyond the States: An International Perspective
Pinterest has experienced tremendous growth in 2020, nearly doubling its users! One of the fastest-growing demographics is international users. As a US-based company, it is important not to have tunnel vision Continue reading
#228 – How the Jumprope App Can Level Up Your Pin Creation Process
In this week’s episode, we are diving into the best way to easily create video and story pins. Specifically, we'll be talking about the Jumprope app, an awesome tool that can help you easily create these types of Continue reading
#227 – Types of Pinterest Ads: Consideration vs. Conversion Campaigns
When it’s time for you to consider running an ad campaign for your business, how do you know which direction to take? Pinterest currently offers two different types of Pinterest ads. Choosing the right type of campaign Continue reading
#226 – Tracking Pinterest Everything with Google Data Studio
Learn about Google Data Studio and how you can utilize this free tool to track Pinterest EVERYTHING! We talk a lot about using analytics to find your perfect person on Pinterest. Analytics hold the key to achieving Continue reading
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