A little over two years ago I was tripping over my business feet. Simple Pin Media was eleven months old, I had eight Pinterest management clients, three account managers and all I could think about was creating products for passive income. I was listening to podcasts, reading blogs, devouring infopreneur emails all while spinning my wheels.
I kept teetering back and forth about my business. Did I or didn’t I want to grow a social media management company? Specifically Pinterest? Was I all in or was I just going to sit back and let fear keep me from reaching my goals?
If you’ve listened to the Simple Pin story, I shared how I used ‘beta’ to hide behind for a very long time.
Investing in the Business
In November of 2014, I made a conscious decision to invest in my business. I would invest in business coaching. It felt like a huge expense to swallow but I was standing in my office, looking at a desk of scribbled notes, dreams, visions and no plan to implement any of it. I needed someone to listen, offer feedback and give me a list of things to do that would grow my business. Direction was lacking and if I didn’t get some soon I was going to crash and burn.
The first few coaching sessions were tough. I laid all my ideas out on the table just to hear, “that’s not what we’re going to focus on now”.
Wait, what? Isn’t passive income the way to go? That’s how I’m going to make the big bucks. Let’s start talking about products.
Nope. We were going to focus on what was in front of me and that was a steady stream of client requests landing in my inbox. That’s where my income was and I had to create a plan for growth.
I spent the next two years working on developing systems for onboarding, client retention, hiring team members, team training, managing team members, data systems, developing new positions and building a company that was professional, helpful and resourceful. Products were created too, just not in the way I had envisioned.
Make sure you listen to the episode as I list the tools I use all the time to grow and maintain my business.
Have I gotten it right every time? No. But in the last two years, I’ve developed a streamlined system for managing and growing a social media management company that brings in six figures a year, net. This system can now be replicated and reproduced using any social media platform, not just Pinterest.
In the podcast, I talk about specific systems for email management, growing a team and the video screencast program I use to record my training videos. Make sure you listen for those tools.
Simple Pin Media now serves over sixty clients and has twenty accounts managers (part-time), two team leads, one team trainer, an operations manager and a creative director.
I could not have developed Simple Pin Media into what it is today without coaching. I needed someone to hold my feet to the fire, give me a list of action items, celebrate my wins, learn from the losses and push me to create something I never thought I could have.
Social Media Management Coaching
I know there are several of you listening/reading that work in social media management. You are in the exact same position I was a little over two years ago. You want to take your business to the next level but you’re spinning your wheels. You have no idea where to start, the scratch pieces of paper are stacking up with ideas and if you read one more post about someone making $10K in online product launches you might just jump ship on this whole idea.
I want to help you build your social media management company to the size and efficiency that you want it to be. Whether that’s part time or full time, I can help you get there. I know how to build a system that will help get the results you want.
How am I going to do it? By offering social media management coaching! I want to listen to your dreams and goals and use the knowledge that I have to help you build your own social media management business.
The Coaching Process
First, I want to make sure we’re a good match. You’ll need to fill out an application and then we will have an interview. After determining compatibility, I will send you the details to make payment and we’ll get started!
Then you’ll work to complete some worksheets — self-assessment, business overview, etc. After that we’ll schedule our first planning and session and start creating a personalized action plan for your business.
Each session will be 1 hour and via Skype, on the same day and time so we can be consistent.
So what’s the cost?
First, the time cost. This is going to be a lot of work getting into the nitty gritty of browing your business. I have worked my tail off the last two years. I will NOT be doing the work for you. This is ALL you! I’m going to give you as much guidance as you need but you’ll be the one taking all the action and therefore, all the credit for your hard work.
The introductory price will be $600/month for exclusive one-on-one coaching.
Coaching is a big investment and should not to be taken lightly. I had to consciously choose to make coaching my largest budget item when I was getting started. And it felt like a big risk, but it paid off beyond what I could’ve imagined. And I’m still paying for coaching because I’m still getting results. Frankly, I don’t know when I’ll stop. I need this component in my business for accountability, guidance, feedback, support and more.
You’ll need to commit to three months minimum with a one month notice of discontinuation of service. It takes time and effort to get to know one another and get your business rolling. I tell my Pinterest management clients that it can take up to three months to see results. The same applies here.
You should NOT apply if:
- You have no motivation or drive to get results.
- You want me to do the work for you.
- You don’t like to talk (we’re going to be talking 2 hours month, I need info from you).
- You are not able to afford the financial investment.
- You are looking to hit it big overnight.
- Not willing to sign a contract for the three-month commitment.
You SHOULD apply if:
- You have at least 2-3 social media management clients already. This is about growing what you’ve started so having a few established clients will help in this process.
- You’ve had some success but you want to take it to the next level.
- You’re willing to work hard and get your action items completed.
- You need some guidance to help take strategic steps to get bigger results.
- You are making enough money to invest in your business.
Those of you who aren’t in a position to invest and grow your own social media management business, I wish you great success where you’re at right now. Keep focused, committed and never afraid to learn from your mistakes.
Questions? Comments? Tips? Join the fun below.
FYI — I have a private Facebook group where I love to chat all about Pinterest. Join me.
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